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 GOOGLE ADS ELEVATION AUDIT 

In the rapidly evolving landscape of digital advertising, staying ahead of the curve is essential for success. Our comprehensive Google Ads Elevation Audit designed to elevate your advertising strategy and maximise your return on investment (ROI).

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Rooted in a deep understanding of paid search dynamics across various media and channels, to ensure that your campaigns hit new heights of performance and efficiency.

BENEFITS

EXTENSIVE EXPERIENCE

Insights and recommendations are backed by decades of hands-on experience and continuous learning.

DATA-DRIVEN INSIGHTS

Leveraging cutting-edge tools and analytics to highlighti gaps for improvement and missed opportunities.

ACTIONABLE INSIGHTS

Audit findings and recommendations are aligned with your specific budgets, goals and challenges.

WHAT DOES THE AUDIT COVER

Equip your business for the next phase of online advertising with an Google Ads Audit that leaves no stone unturned.

DETAILED CAMPAIGN ANALYSIS

A deep dive into your current Google Ads campaigns to evaluate their structure, targeting, and overall alignment with best practices and latest campaign types.

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COMPETITOR ANALYSIS

Comprehensive competitor analysis, enabling us to identify gaps and opportunities to position your campaigns more effectively in the market.

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AD COPY & CREATIVE 

Insights and guidelines for improving all formats of ad creatives and copy based current trends in ad effectiveness. 

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FUTURE-PROOF STRATEGIES

Recommendations in line with the the latest digital ad trends and best practice, utilising the latest campaigns and features offered by Google Ads.

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THE KEY TO MEASUREMENT

Our audit closely reviews your adoption of Consent Mode V2, ensuring your setup complies with EU privacy rules and maintains data integrity for effective campaign optimisation.

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COST EFFICIENCY ANALYSIS

We scrutinise your ad expenditure to eliminate inefficiencies, boosting your campaign's cost-efficiency and maximise return on investment.

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ADVANCED TARGETING METHODS

Leveraging demographic, geographic, and psychographic data to refine your audience targeting and increase conversion rates.

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1HR STRATEGY SESSION

Video call to run through the findings and recommendations, answer questions and to help you plan next steps and implementation.

WHAT WILL I RECEIVE?

1 / OUR BESPOKE GOOGLE ADS AUDIT SCORECARD 
2 /3-4 PAGES RECOMMENDATIONS
3 / FILLED IN AD COPY EDITABLE TEMPLATE
4 / BEST PRACTICE GUIDELINES FOR CREATIVE ASSETS
5 / A ONE HOUR GOOGLE ADS STRATEGY SESSION TO DISCUSS FINDINGS
  • WHY SHOULD I CHOOSE SOURCE MEDIUM'S GOOGLE ADS AUDIT?
    At Source Medium, we take a comprehensive approach to digital marketing. Unlike other agency audits that solely focus on Google Ads, we consider Google Ads as part of the broader digital landscape that includes SEO, social media, and email marketing. This approach helps us ensure a consistent brand message across all platforms. Personalised Attention Each audit is not just a report but a collaborative journey to enhance your Google Ads strategy as well as your overall digital marketing approach. Holistic Approach We consider various factors, such as brand identity, unique selling propositions (USPs), online presence, competitors, and user journey, to get a holistic view. Expert Insight Leverage deep expertise in Google Ads to uncover hidden opportunities and rectify underperforming aspects of your campaigns. Actionable Recommendations Receive practical, straightforward advice tailored to your business context. Flexible Engagement Whether it's an online form, a video call, or an in-person meeting, the process is adapted to your convenience and business needs.
  • HOW LONG WILL THE AUDIT TAKE?
    After you have purchased the required level of audit and we have been granted read-only access to your Google Ads account, we aim to deliver your audit report within 7 working days.
  • HOW MUCH DOES THE GOOGLE ADS AUDIT COST?
    We offer 3 versions of our Google Ads Elevation Audit based on your monthly spend to ensure that you receive the most value for your investment. Based on your monthly spend, choose and purchase the audit package appropriate to your business. Upon purchase you will receive a link to our Google Ads Elevation Audit Questionnaire and an email address to grant read-only access to you Google Ads account. This information provides us with the background information to kick start our Audit Process. Once we have accepted your invitation, and you have confirmed it the audit will commence. If you have any questions please use the contact form Once completed, you will receive a custom quote with a breakdown of the audit components. We are committed to providing transparent and competitive pricing for our services, and we prioritise delivering actionable insights and strategic recommendations that can elevate your Google Ads performance.v
  • WHAT WILL I GET FROM THE AUDIT
    You will receive a one-page audit scorecard and 3 to 4 pages of insightful and actionable recommendations tailored to your business objectives. The recommendations will be concise and relevant, avoiding unnecessary information. Customised ad copy recommendations will be provided in editable templates. Best practice guidelines for creating impactful creative assets, including videos and imagery, will be included. 1 Hour Google Ads Strategy Session to discuss the findings and recommendations as well as answering any questions.
  • WHERE ARE YOU BASED?
    Source Medium is based in Richmond, London.
  • DO YOU ONLY WORK WITH BUSINESSES BASED IN THE UK?
    While the majority of our clients are based in the UK, we are by no means limited by our location. While mentoring and training in person may be prohibitive, we have experience running campaigns globally and conducting training and mentoring using video calls.
  • CAN SMALL BUSINESSES BENEFIT FROM SOURCE MEDIUM'S SERVICES?
    Absolutely! Source Medium is dedicated to helping businesses of all sizes thrive in the digital arena. Our strategies are tailored to meet the unique challenges and opportunities of each client. Whether you're a small local business looking to increase online visibility or a larger enterprise refining your digital marketing strategy, our approach is scalable and adaptable to your needs.
  • WHAT INDUSTRIES DO YOU SPECIALISE IN?
    With expertise spanning entertainment, travel, technology, and finance sectors, Source Medium has versatile expertise across various industries. This allows us to tailor our strategies to the specific market dynamics and consumer behaviours of each sector, helping you achieve your digital marketing goals regardless of your industry. Please note we do not offer audits for pure retail accounts centred on Google Shopping.
  • HOW DO YOU STAY AHEAD OF ALL THE MARKETING TRENDS?
    Staying ahead in digital marketing requires continuous learning, adaptation, and innovation. At Source Medium, we deeply involve ourselves in the latest trends, technologies, and methodologies. By using advanced technologies and keeping up with the changing digital landscape, our strategies not only respond to current trends but also anticipate future changes. This forward-thinking approach enables our clients to be industry leaders, making the most of the opportunities in the transformative era of digital marketing. With over 20 years experience in online marketing, adapting to changes is second nature!

SELECT YOUR AUDIT TIER

SELECT THE PLAN THAT FITS YOUR MONTHLY SPEND

  • ENTRY LEVEL TIER

    550£
    FOR ACCOUNTS SPENDING UNDER £1K PER MONTH.
    Valid for 2 weeks
    • GOOGLE ADS ACCOUNT AUDIT
    • COMPETITOR/INDUSTRY BENCHMARKING
    • BRAND DIGITAL FOOTPRINT
    • USER JOURNEY ANALYSIS
    • AUDIT SCORECARD
    • ACTIONABLE RECOMMENDATIONS
    • AD COPY TEMPLATES
    • CREATIVE GUIDELINES
    • 1HR GOOGLE ADS STRATEGY SESSION
    • *WE DO NOT AUDIT RETAIL ACCOUNTS FOCUSED ON GOOGLE SHOPPING*

  • MID-LEVEL TIER

    950£
    FOR ACCOUNTS SPENDING £2k - £5k PER MONTH
    Valid for 2 weeks
    • GOOGLE ADS ACCOUNT AUDIT
    • COMPETITOR/INDUSTRY BENCHMARKING
    • BRAND DIGITAL FOOTPRINT
    • USER JOURNEY ANALYSIS
    • AUDIT SCORECARD
    • ACTIONABLE RECOMMENDATIONS
    • AD COPY TEMPLATES
    • CREATIVE GUIDELINES
    • 1 HR GOOGLE ADS STRATEGY SESSION
    • *WE DO NOT AUDIT RETAIL ACCOUNTS FOCUSED ON GOOGLE SHOPPING*

  • TOP TIER

    1,450£
    FOR ACCOUNTS SPENDING OVER £5k PER MONTH
    Valid for 2 weeks
    • GOOGLE ADS ACCOUNT AUDIT
    • COMPETITOR/INDUSTRY BENCHMARKING
    • BRAND DIGITAL FOOTPRINT
    • USER JOURNEY ANALYSIS
    • AUDIT SCORECARD
    • ACTIONABLE RECOMMENDATIONS
    • AD COPY TEMPLATES
    • CREATIVE GUIDELINES
    • 1HR GOOGLE ADS STRATEGY SESSION
    • *WE DO NOT AUDIT RETAIL ACCOUNTS FOCUSED ON GOOGLE SHOPPING*

NOT SURE IF THE AUDIT IS FOR YOU?

  • WHY SHOULD I CHOOSE SOURCE MEDIUM'S GOOGLE ADS AUDIT?
    At Source Medium, we take a comprehensive approach to digital marketing. Unlike other agency audits that solely focus on Google Ads, we consider Google Ads as part of the broader digital landscape that includes SEO, social media, and email marketing. This approach helps us ensure a consistent brand message across all platforms. Personalised Attention Each audit is not just a report but a collaborative journey to enhance your Google Ads strategy as well as your overall digital marketing approach. Holistic Approach We consider various factors, such as brand identity, unique selling propositions (USPs), online presence, competitors, and user journey, to get a holistic view. Expert Insight Leverage deep expertise in Google Ads to uncover hidden opportunities and rectify underperforming aspects of your campaigns. Actionable Recommendations Receive practical, straightforward advice tailored to your business context. Flexible Engagement Whether it's an online form, a video call, or an in-person meeting, the process is adapted to your convenience and business needs.
  • HOW LONG WILL THE AUDIT TAKE?
    After you have purchased the required level of audit and we have been granted read-only access to your Google Ads account, we aim to deliver your audit report within 7 working days.
  • HOW MUCH DOES THE GOOGLE ADS AUDIT COST?
    We offer 3 versions of our Google Ads Elevation Audit based on your monthly spend to ensure that you receive the most value for your investment. Based on your monthly spend, choose and purchase the audit package appropriate to your business. Upon purchase you will receive a link to our Google Ads Elevation Audit Questionnaire and an email address to grant read-only access to you Google Ads account. This information provides us with the background information to kick start our Audit Process. Once we have accepted your invitation, and you have confirmed it the audit will commence. If you have any questions please use the contact form Once completed, you will receive a custom quote with a breakdown of the audit components. We are committed to providing transparent and competitive pricing for our services, and we prioritise delivering actionable insights and strategic recommendations that can elevate your Google Ads performance.v
  • WHAT WILL I GET FROM THE AUDIT
    You will receive a one-page audit scorecard and 3 to 4 pages of insightful and actionable recommendations tailored to your business objectives. The recommendations will be concise and relevant, avoiding unnecessary information. Customised ad copy recommendations will be provided in editable templates. Best practice guidelines for creating impactful creative assets, including videos and imagery, will be included. 1 Hour Google Ads Strategy Session to discuss the findings and recommendations as well as answering any questions.
  • WHERE ARE YOU BASED?
    Source Medium is based in Richmond, London.
  • DO YOU ONLY WORK WITH BUSINESSES BASED IN THE UK?
    While the majority of our clients are based in the UK, we are by no means limited by our location. While mentoring and training in person may be prohibitive, we have experience running campaigns globally and conducting training and mentoring using video calls.
  • CAN SMALL BUSINESSES BENEFIT FROM SOURCE MEDIUM'S SERVICES?
    Absolutely! Source Medium is dedicated to helping businesses of all sizes thrive in the digital arena. Our strategies are tailored to meet the unique challenges and opportunities of each client. Whether you're a small local business looking to increase online visibility or a larger enterprise refining your digital marketing strategy, our approach is scalable and adaptable to your needs.
  • WHAT INDUSTRIES DO YOU SPECIALISE IN?
    With expertise spanning entertainment, travel, technology, and finance sectors, Source Medium has versatile expertise across various industries. This allows us to tailor our strategies to the specific market dynamics and consumer behaviours of each sector, helping you achieve your digital marketing goals regardless of your industry. Please note we do not offer audits for pure retail accounts centred on Google Shopping.
  • HOW DO YOU STAY AHEAD OF ALL THE MARKETING TRENDS?
    Staying ahead in digital marketing requires continuous learning, adaptation, and innovation. At Source Medium, we deeply involve ourselves in the latest trends, technologies, and methodologies. By using advanced technologies and keeping up with the changing digital landscape, our strategies not only respond to current trends but also anticipate future changes. This forward-thinking approach enables our clients to be industry leaders, making the most of the opportunities in the transformative era of digital marketing. With over 20 years experience in online marketing, adapting to changes is second nature!
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